Property Marketing
Winter still coming for real estate agents despite Purplebricks departure
posted on 10 May 2019Guest Blog – Evan Thornley The real estate agents of the land will be toasting the departure of upstart disruptor Purplebricks who are packing u...
Virtual Reality Part 1: Property Photography with Google Cardboard.
posted on 7 March 2016Property Photography with Google Cardboard Since its inception, an immersive virtual reality experience is a very exciting concept for real estate mar...
Snaploader 3D floor plans launches on iMAGECLOUD
posted on 26 August 2015Three years ago the then managing director of Hugo Boss Australia photographed a strange-looking plant and pondered how he might be able to retrieve i...
What has 9 eyes, 3 legs and will change property marketing forever ?
posted on 18 August 20153D Virtual Inspections shot on Matterport Cameras! Ok, it sounds like it could be a joke but what difference could possibly change the state of pr...
How to Grow My Photography Business using iMAGECLOUD
posted on 4 May 2015How do I grow my photography business effectively? Professional photographers who ask this question often find a very large list of potential things...
As simple as 1, 2, 3D
posted on 4 November 2014We’re excited to announce our newest members SCANN3D to the iMAGECLOUD community. Scann3d a Melbourne based 3D property visualisation startu...
5 Reasons why winter is a great time to sell your property.
posted on 6 June 2014Post written by iMAGECLOUD Member Craig Newman, Entendre Productions. There is a myth out there that winter is a bad time to sell your property but is...
Introducing Real Quick Video: an affordable property marketing option with a fast turn around.
posted on 18 May 2014A Quick, affordable and easy video solution for Real Estate on a budget, Real Quick Video uses the professional photos your iMAGECLOUD photographer pr...
3 Tips On How To Leverage Your Real Estate Videos
posted on 10 April 2014There are several important strategies to consider when distributing your real estate video to maximise its exposure and its affect on your audiences....
5 Reasons You Should Have a Microsite For Every Property
posted on 22 February 2014Landing pages, or microsites, have been tired and tested in almost every type of marketing campaign, so why not use them in real estate?...
Property Photography – Maximise The Bang For Your Buck
posted on 11 February 2014First impressions count! In most cases, the photographs a buyer sees online will determine whether they investigate that property further. Don’t was...
A different way of looking at Real Estate Videos.
posted on 29 January 2014A great property video, like any video, is a journey. It should showcase a the vendor's home and make a potential customer feel as though this isn't j...
59/1 King Street, Newcastle, Photography & Video by iMAGECLOUD
posted on 14 January 2014This elegant three-bedroom penthouse in Newcastle was shot in December, 2013 by the videographer Craig Newman and real estate photographer Josef Nalev...
Property Marketing Services iMAGECLOUD & Digital Central Partner
posted on 19 December 2013Property marketing company iMAGECLOUD has partnered with Digital Central Australia to offer integrated real estate signage solutions to real estate ag...
Real Estate Video Increases Perceived Property Values
posted on 18 December 2013The use of a Real Estate Video in the marketing of a property can increase the perceived value of a home by 6%...
Virtual Property Staging – On Trend Marketing
posted on 16 December 2013How to have your cake and eat it too with virtual property staging that offers all the benefits of a property stylist at a fraction of the cost....
How to Choose a Property Video Professional
posted on 2 December 2013It today's property marketing landscape the question isn't whether or not you should invest in a property video, but rather, how do you source a real ...
The Real Value Of Property Marketing
posted on 28 November 2013Real estate agents often run up against client objections to advertising and marketing spend. Here’s how to educate your client about the real dolla...
Why Copywriting Counts In Property Marketing
posted on 25 November 2013The value of professional real estate copywriting extends beyond spelling & grammar. It’s about building an emotional connection between the buy...